Premium Fashion for Cosplay, Kawaii and K-Pop Fans

Harajuku is the name by which the area around Harajuku Station in Tokyo, Japan, is known. It is one of the most popular shopping areas in the city. In addition, Harajuku also serves as a meeting place for young people who gather there every Sunday to show unique and avant-garde fashion styles. In addition, there are also plenty of street markets and live music groups and soloists to see. Harayuku fashion is super hip, also called J Fahion, Japan Fashion, Anime Fashion, Cosplay Fashion and K Fashion, among others.

Harajuku Fashion by Harayuku – Epitome of Fashion and Kawaii Fashion

The appearance of Harajuku fashion had its origin in the desire to dress freely without having to follow the norms set by society. Styles are mixed together and trends are created. Accordingly, it really is a motley spectacle what goes on at Harajuku Station in Tokyo. Our shop wants to take up this trendy, innovative and fun-loving ambience and bring it to you on the screen and then also to your home.

Japanese Fashion Trends

Lolita : There are even some subdivisions here, e.g. Gothic Lolita, who dresses like a Victorian doll, Sweet Lolita in Rococo style with an insane amount of frills, bows, etc.
Japanese Punk : Inspired by the punk movement in London in the 70s. The rebellious character is to be emphasised here with outlandish clothes, accessories, make-up and piercings.
Kodona: Boys in Victorian clothing.
Visual Kei : This style is androgynous and quite striking. It is based on glam rock, post-punk and Kabuki theatre.
Decora: Here, the use of lots of cute and playful accessories catches the eye. So, for example, stickers, clips, hair clips, jewellery, etc.

These styles are also often associated with cosplay, in our cosplay shop you will find everyday cosplay streetwear and fashion for anime, Kpop & Japan fans. Become an Instagram influencer with our cosplays! If you’re looking for complete cosplay costumes, we also recommend our partner, the cosplay shop CosplayHero.

Latest fashion trends from Tokyo

Ganguro: Imitating a bit of the “California girl” style here, which includes bleached platinum blonde hair, tanned skin, fake nails and fake eyelashes.
Cosplay Shop: They dress up as their role models from music, manga, anime, video games or western characters. Cosplay is mega popular and there are cosplay fans worldwide.
Wamono : This refers to combining traditional Japanese fashion and Western fashion.
Kawaii Store: This Japanese adjective can be translated as “pretty, delicate, adorable” and refers to the style of dressing that emphasises childishness. Japanese teenagers who dress in this style prefer pastel or pink colours, loose clothing, ruffles, bows, etc.

Kawaii Outfits at Harayuku

Kpop Merch: For the numerous Kpop fans among our customers, we here at Harayuku naturally also have lots of Kpop merch in our Kpop shop, such as T-shirts in different colours and with varying prints. Besides crazy patterns, there are also shirts with cool sayings and the whole thing in all imaginable colours. Kpop fan? Then let’s go! Browse our Kpop Shop for merch from Bts, Exo, Black Pink etc.
Galaxy Hoodies & Kawaii Hoodies: are not missing either, of course, and here too the selection is large in terms of colours and design. You will find light summer hoodies as well as warm winter hoodies, with and without zips.
Cosplay Accessories at Harayuku
Of course, accessories are a must at Harayuku Modo. Because these give the outfit the right pizzazz and make a real fashion statement.
That’s why you’ll find great options for men and women here. Since Korean fashion has an androgynous tendency, many accessories can be used by both sexes without any problems anyway.

Fashion for Cosplayers, Anime & Japan Fans

When it comes to Harajuku fashion style, it’s all about clever combinations and the individuality they bring. Accordingly, here in the Kawaii Shop you will find lots of great options that can be wonderfully mixed with each other so that you can create your very own style and be wonderfully creative.
If you’re a real cosplayer who’s all about kawaii, Kpop and Japanese style, you won’t want to miss out on certain elements in your everyday life either, but of course they should be presentable and not look completely like a disguise. That’s why we have a lot of premium Kawaii fashion options and branded fashion from Harayuku for fans of cosplay, anime, Kpop, Korean fashion with which you can stay true to your style – but in an elegant and subtle way.
Because we think fashion should be a lot of fun and a real form of expression! We hope you have fun choosing and experimenting!